THE FIRST 1000 DAYS THAT CAN CHANGE THE FUTURE
Nestlé knows that maternal nutrition is the first step of a child’s nutritional journey through life.

The impact of malnutrition during the first 1000 days of life is irreversible; but it is preventable. By starting life adequately nourished, children have a better chance of growing to reach their full cognitive and economic potential.

An investment in nutrition during pregnancy and the earliest years of life can move the world, and Southern Africa, toward the MDG* indicators of poverty, hunger and child mortality.

Evidence shows that investing in interventions that focus on healthy growth and optimal early feeding can lead to ideal health and developmental returns.

Improving maternal and child health in the first 1000 days from conception can alter the course of infant mortality. ⁽¹⁾

Scientific evidence reveals that malnutrition is a problem that seriously affects children under 3 years. ^{(2, 3)} The evidence also indicates that beyond the age of 36 months, the effects of chronic malnutrition are irreversible. This supports the recommendation to intervene within this time. ⁽³⁾

Nestlé Nutrition has embarked on a journey that aims to provide information and support to healthcare professionals to guide parents on the importance of healthy nutrition, especially during the first 1000 days.

Nestlé Start Healthy Stay Healthy™ is our response to the nutritional needs facing babies. It is our unwavering commitment to nourish a healthier generation, one baby at time.

It is the promise that our Nutrition products, resources and services will foster the healthy growth and development of children, by helping healthcare professionals to support and guide parents in establishing healthy eating habits for themselves and their children from birth to preschool.

The Nestlé Start Healthy Stay Healthy™ System provides an integrated, age- and stage-based guide to nutritional foods and products, best practices, information and services, which will assist healthcare professionals to guide parents throughout the journey.

In fulfilling our promise to the healthy development of children worldwide, Nestlé once more shows its leadership in Nutrition, Health and Wellness, committed to a better future for the “Start Healthy Stay Healthy™ Generation.”

*Millennium Development Goals

References

1. 1 000 Days. [Cited 2011 Mar 31]. Available from: URL: htp://www.thousanddays.org/about/

2. Mahgoub SEO, Nnyepi M, Bandeke T. Factors affecting prevalence of malnutrition among children under three years of age in Botswana. Am J Food Agricult Nutr Develop 2006; 6(1).

3. Malnutrition. [Online], [cited 2011 Apr 5], Available from

URL:http://motherchildnutrition.org/malnutrition/about-malnutrition/impact-of-malnutrition.html

INFORMATION FOR HEALTHCARE PROFESSIONALS ONLY Important Notice: The World Health Organisation (WHO*) has recommended that pregnant women and new mothers

be informed of the benefits and superiority of breastfeeding – in particular the fact that it provides the best nutrition and protection from illness for babies. Mothers should be given guidance on the preparation for, and maintenance of, lactation, with special emphasis on the importance of a well-balanced diet both during and after delivery. Unnecessary introduction of partial bottle-feeding or other foods and drinks should be discouraged since it will have a negative effect on breastfeeding. Similarly, mothers should be warned of the difficulty of reversing a decision not to breastfeed. Before advising a mother to use an infant formula, she should be advised of the social and financial implications of her decision: for example, if a baby is exclusively bottle-fed, more than one can (400 g) per week will be needed, so the family circumstances and costs should be kept in mind. Mothers should be reminded that breast-milk is not only the best, but also the most economical food for babies. If a decision to use an infant formula is taken, it is important to give instructions on correct preparation methods, emphasising that unboiled water, unsterilized bottles or incorrect dilution can all lead to illness. *See: International Code of Marketing of Breast Milk Substitutes, adopted by the World Health Assembly in Resolution WHA 34.22, May 1981

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South Africa's leading sweetener brand and allows you the freedom and pleasure to enjoy a healthy and delicious lifestyle and is just what you need to satisfy your sweet tooth, and it only has 2 calories per serving! Available in granules, sticks or tablets, there are many different formats to choose from to suit all moods and occasions. Canderel is a proud Patron of Pink Link Breast Cancer Advocacy and Diamond sponsor of ADSA.

Visit the Canderel website, www.canderel.co.za for some simply delicious Canderel recipes

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BOKOMO FOODS

Bokomo Foods was originally established in 1920, when seven farmers in the Western Cape formed the De Boeren Ko-operatiewe Molen Maatschappi Beperk.  Over the last seven decades Bokomo Foods developed into a key player across numerous categories in the South African food industry.

The brands from the Bokomo stable have been household favourites for decades and are the preferred choice in various segments such as cereals, baking aids, desserts, biscuits and dried fruit.

In retail, the Bokomo brand is synonymous with breakfast cereals where Bokomo strives to continually pioneer innovation and create excitement within the category.

Weetbix, South Africa’s number one selling breakfast cereal has been around for over 75 years. It is produced at our state of the art factory in Atlantis.
The rest of the Bokomo range of hot and cold cereals are produced at various plants including the oats factory in Epping.  – the only South African factory to win the NOSA International Top 100 Safety Award twice!

First launched in the early 1930’s, Pronutro was regarded as a wonder food in the fight against malnutrition. Today South Africa’s most nutritious cereal is manufactured at the Wadeville factory in Gauteng.

The Nature’s Source range of Muesli’s and Bokomo Right Start Cereal range are produced at our plant in Atlantis, offering consumers  an alternative, wholesome cereal solution. 

In addition Bokomo also produces deliciously crispy rusks including the delectable superior quality Premium rusk range.

Kwality Biscuits was acquired by Bokomo in 2004 and the factory, situated in Bronkhorstspruit produces a range of tea time favourites such as Tea Lovers and Romantic Dreams.

The Moir’s brand has been a firm favourite with South African households for close on 100 years offering tasty treats for the whole family.  It was acquired by Pioneer Foods in 2004.

Moir’s Jelly was first produced in early in the twentieth century – and since 1950 in Ndabeni in Cape Town from where it still operates. Moir’s is the market leader in jelly, custard and instant puddings.
In addition to desserts Moir’s manufactures the largest range of baking products in the country including glace fruits, cake mixes, food colourants, essences, baking powder, coconut and cherries.

The Smash range of instant mashed potatoes, trusted Maizena Corn Flour and a selection of spices complete the Moirs range.

In the Dried Fruit category Bokomo Foods ‘s key strength lies in the iconic Safari brand, a dominant leader in the dried fruit and nut categories.

Established more than a century ago as part of South African Dried fruit, Safari products capture the goodness of nature’s fresh foods and conserve it for later consumption and enjoyment.   S.A.D was wholly acquired by Pioneer Foods in 2002.

The traditional dried fruit range is produced in Worcester and includes favourites such as apples, apricots pears, prunes, mixed fruits and cake mixes.
Vine products such as raisins and sultanas are produced at the Upington plant.  In addition Safari also produces a snack range, ideally suited for healthy snacking on the run.

The Safari nut range is produced at the Pietermaritzburg factory and consists of peanuts as well as a luxury range of almonds, cashews and walnuts.

In 1995, S.A.D acquired shared ownership of the Werda range of ready to eat salads in convenient long life packaging. Manufactured near Bonnievale in the heart of the fertile Breede Valley, the brand grew from small beginnings to become the market leader in the 405g and 420g salad category. .

In 2005 Pioneer Foods expanded into the spreads category after concluding regional ownership of the internationally acclaimed Marmite and Bovril brands. Both of these unique savoury spreads originated in Britain and are produced in Gauteng for the South African market.

Situated alongside the Bovril and Marmite plant in Gauteng, Savoury Food Industries manufactures a range of yeast based products used as ingredients in a variety of products such as snacks, pies, biscuits and processed meals.
Bokomo Foods also manufactures the popular Redro Fish Paste and Peck’s Anchovette, both premium fish based spreads of superior quality and taste.

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At Woolworths we believe that good food not only tastes good – it is good. That’s why we minimise the use of pesticides on our crops and don’t feed animal by-products to our chickens. It’s why we prefer not to add artificial flavours, colours or preservatives, why we’ve reduced the amount of salt and sugar in our food, why we’ve removed tartrazine and other azo-dyes from our food, and why our Ayrshire dairy products are free of the artificial growth hormone rBST. It’s also why we offer you more organic and free range choices as well as reduced fat alternatives. Our promise to offer you good food is also why we choose not only the best varieties of fruit and vegetables, but also the best farms to grow them. Why we specially select our meat and poultry, and trim them so you don’t pay for what you don’t use. Why we insist that our cold chain is never broken, so our fresh food stays fresher longer. And why we only work with farmers and other suppliers who, like us, believe that ‘good enough’ is never, ever good enough.

For more information on our products or if you require information for clients / patients with special nutritional needs, please visit our website www.woolworths.co.za or email us via the ‘Ask the Dietician’ link.

Arctic Healthcare are leaders in providing unique, formulations including specific vitamin and mineral supplements that contain true, stable, chelated minerals produced by a patented process.
Arctic has been a forerunner in introducing chelated minerals into the local market. Their expertise has been developed through their association with Albion Laboratories USA, the world leaders in the research and development of patented amino acid chelated minerals.
(Chelated minerals are mineral molecules that have been bonded to natural amino acid molecules in order to improve the absorption of the minerals into the body. This reduces wastage, improves bioavailability and reduces the problem of reactions with other minerals in the body)

In 2004, Arctic Healthcare launched the Essential fatty Acid Range (EFA), from Equazen U.K.

These unique formulations have been specifically developed to address the absolute EFA recommendations for specific Life Stages and Conditions, such as the Expectant Mother, young weaned baby, school-going child and Patient with Cardiac risk factors.

Each formulation is based on Scientific Researched results from independent Clinical Trials.

Arctic continues to introduce Innovative, new, complimentary molecules into the South African Nutraceutical market and recently introduced MenaCal7, a new and unique Calcium Supplement that promotes a healthy bone and cardiovascular system.
MenaCal7 is the only single tablet calcium supplement with both natural Vitamin K2 as MenaQ7, and 800 IU of Vitamin D3.
Clinical studies have shown that Vitamin K2 is vital in supporting bone health, because it activates a specific bone protein that is essential to bind calcium effectively to the bone.  Vitamin K2 may also contribute to the achievement of clean, flexible arteries.

MenaCal7 is the affordable and desirable calcium supplement for the whole family, and ensures an optimal intake of calcium at every stage of your life.
See www.menacal7.co.za for more information.
ARCTIC’S Philosophy is to continue to provide nutraceutical products, with solid scientific evidence to the South African public.

Through adherence to this objective, Arctic Healthcare is considered amongst the leaders in 3 complimentary market sectors, specifically, chelated iron, prenatal and the essential fatty acid supplements and the newly introduced Calcium combination.

Arctic Healthcare, Your Partners in Health and Healing.

 

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Pouyoukas products are carefully selected from around the world. Only the finest quality ingredients are used to ensure you get the best possible products in your home.

Pouyoukas has its roots in the Mediterranean region with many of the products we produce used in Greek and traditional Mediterranean dishes.

Learn more about our exciting range of products in the Product Catalogue or discover exciting uses for our premium products in the Pouyoukas Recipe Book.

tel. +27 11 769-1436
fax. +27 866 10 8893
email. info@pouyoukas.co.za